Kids love vibrant colours, whether it be anywhere around the world. It’s not like they’re only drawn to anything colourful. Why settle for anything less than a toy that’s as dazzling as a fireworks show? Heaven forbid it be anything other than a burst of neon energy that attracts them like magnets!
Screens and instant gratification dominate today’s digital age. Certainly, parents find themselves torn between hectic work hours and the tantrums of their children. The temptation of screens, with their calming effect on toddlers, can feel like a quick fix.
Yet, deep down, parents know that the world behind the screen isn’t the real world their little ones deserve to explore.
![Wooden Toys lying on the ground](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/close-up-didactic-game-parts.jpg?resize=900%2C600&ssl=1)
Introducing Ariro Toys, where wooden wonders meet modern imagination, sustainability meets style, and where every playtime is a statement of individuality. Ariro Toys isn’t just about play; it’s about creating moments of joy and discovery for your child, where every playtime is a colourful adventure in learning.
Wooden toys hold a special kind of magic, inviting children
into a world of creativity and eco-friendly play
Table of Contents
ToggleAriro Toys – Every Child’s First Toy
Ariro Toys is a hub of creativity and eco-friendly values rather than an average toy store. Every toy of Ariro is a stepping stone to learn and explore. Ariro Toys stand out for its commitment to creating educational toys out of neem wood, which has revolutionised the toy market in India.
The name “Ariro” resonates deeply, symbolising the first lullaby sung to babies in Tamil.
Their range is impressive, too, covering everything from pretend play to open-ended toys, jungle gyms, teethers, and more, all designed with input from Montessori experts. Their product lineup caters to different interests and age groups. It offers a beautiful array of wooden toys like push wagons, Pikler triangles, floor gyms, sensory tables, balancing beams, wooden rattles, balancing boards, and more, all designed to capture toddlers’ hearts and imaginations.
![Wooden Picture Book](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/ariro-4.webp?resize=400%2C400&ssl=1)
![Wooden Puzzle Set](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/ariro-5.jpg?resize=400%2C400&ssl=1)
You can easily find Ariro’s goodies online or at trusted stores like FirstCry and Hamleys, complete with budget-friendly discounts. Starting with Montessori-inspired alternatives for kids to planet-worthy toys, you can experience them all in their flagship store in “Namma Singara Chennai“. These products are available on their website or at their Chetpet workshop.
Humble Beginnings To Playtime Pioneers
Nisha Ramasamy and Vasanth Tamilselvan, the founders of Ariro Toys, saw the need for wooden toys in a market dominated by plastic. Their daughter Nakshatra’s experience with plastic toy allergies lit a fire under them to craft safer alternatives with even more gusto.
The duo delved into research and exploration and hit the road, travelling across India and beyond to understand the craft and demand for wooden toys. They discovered clusters of artisans in Andhra Pradesh (Etikoppaka), Karnataka (Channapatna), and Tamil Nadu, laying the foundation for Ariro’s production.
Using Neem Wood for its antibacterial properties, they crafted simple yet effective teethers and rattles. What started as a solution for Nakshatra’s needs soon became a business idea.
![Ariro Toys Logo](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-7-e1713694199424-1024x552.webp?resize=900%2C485&ssl=1)
With passion and perseverance, Ariro Wooden Toys emerged in 2018, offering quality products like rattles and teethers online. Today, with a dedicated team of Montessori experts and a focus on customer feedback, Ariro continues to innovate toys that nurture the imagination and your child’s wellness.
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Mission To Shape Childhood Dreams
The toy industry is fragmented, with a multitude of options. Yet, finding the ideal toy is a challenging task. Many choices are either unsafe or cannot contribute to a child’s development. Ariro Toys is on a mission to offer safe, eco-friendly, and purposeful play for your toddler navigating through India’s toy maze.
Babies take at least five months to tune into hues. In the first 24 months of a child, it’s the magic of touch that babies truly grasp and treasure. While the brand may prioritise colours, it’s the tactile experience that steals the show. For example: stackers and nesters, aid in children’s shape learning and spatial awareness development.
The power of touch is undeniable!
Developing fundamental skills at a younger age is very crucial. Ariro Toys has launched multiple toys to help the child develop simple yet effective skills. The luxurious wooden toys brand prioritises early-stage skills like grasping and recognising shapes, colours and sizes. Their product creates a conducive learning environment for young children and toddlers.
![Ultimate Permeanance Box](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-3.webp?resize=480%2C277&ssl=1)
![Montessori Wooden Shelf](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-6.webp?resize=900%2C900&ssl=1)
When they published the website in the same month, most of the feedback from customers was positive. They also started bootstrapping at this point. The company manufactures its products in partnership with artisans across India. Indian craftsmen create Ariro Toys by hand, guaranteeing a stable living for themselves and their families.
Dived In Shark Tank India Season 1
Ariro Toys is an emerging company that is expanding rapidly. They received the impetus they required from their debut on Shark Tank. Their audience loved their product, and their sales shot soared. Aman Gupta and Peyush Bansal, two investors, expressed a lot of interest in their company. There was a shortage of their possessions after they aired on Shark Tank India Season 1.
![Shark Tank India Season 1 Episode that displays Ariro Toys Pitch](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-14.jpg?resize=900%2C900&ssl=1)
Material Matters: Select The Finest
Providing your children with plastic toys may, in some ways, distance them from the natural world. Ariro Toys spotted the issue and started using wood to line up developmental toys (that’s what going back to the basics means). The medicinal properties of this wood keep your child away from harmful plastic chemicals. Ariro toys are easy to clean and very sustainable.
![5 benefits of Wooden Toys](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-Toys-10.jpg?resize=900%2C675&ssl=1)
Benefits of Wooden Toys
- Wooden toys are more substantial than their plastic counterparts; they help with both gross motor and fine motor abilities.
- Reconnecting with nature is facilitated by wooden toys. Similar to an expanded quality, it also fosters a child’s creativity and overall development.
- They are highly maintainable and long-lasting. It only needs to be cleaned with a fresh cloth.
- An additional benefit is that the toy has antibacterial and antifungal properties, so it’s safe even if your child uses it as a teether!
- Wooden toys are frequently devoid of chemicals. Just be careful to get it from authorised producers.
Ariro Toys: The Playful Catalogue
Ariro Toys is the only toy brand that has a range of developmental and anti-bacterial toys using the neem wood material. They have a huge product range based on the different ages and developmental abilities of your child.
![Spinning Drum for 0+ months](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-12.webp?resize=900%2C900&ssl=1)
0-6 Months
This phase is generally tricky but crucial. Babies start developing basic sensory skills such as reacting to sound, grabbing, hand and leg movements. So, for this stage, they have toys like:
Wooden Teethers and Rattles
Spinning Drum
Maraca and Clapper
Wooden Grasping Beads
Baby Floor Gym
Wooden Pictorial Books
Montessori Floor Bed
6-12 Months
Babies learn to sit and crawl during this phase. They are more physically active. So, giving them toys which will help them with their balance is crucial. Ariro Toys developed products such as:
Pickler Triangle and Pickler Arch
Traditional Push Wagon
Wooden Balancing Board
The Ultimate Permeanance Box
Wooden Rotating Puzzles
Simple Stacker
Wooden Vehicle Set
![Pickler Triangle and Pickler Arch For 6+ Months](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/ariro-2-2.webp?resize=900%2C900&ssl=1)
![Balancing board for 12+ Months](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Balancing-Board.webp?resize=900%2C900&ssl=1)
12-18 Months
At this stage, the kid starts noticing multiple things. They start recognizing shapes, colours, sizes, etc. They start talking by making noises. Therefore, for this stage, Ariro Toys created products like:
Balancing Beam
Boat Rocker
Balancing Board
Wooden Nestling Bowl
Classic Ball Slider
Wooden Puzzle Blocks
Montessori First Puzzle Set
18-24 Months
When your child is on the journey of becoming a toddler, they enjoy manual work. In activities like cleaning and dusting or setting tables, your kid is now manipulating items with purpose.
Jungle Gym Ultimate
Learning Tower
Traditional Rocking Horse
Sensory Table
Push Scooter
Tuk Tuk – The Tricycle
Toddler Workstation
![Jungle Gym Ultimate for 18+ Months](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-13.webp?resize=900%2C900&ssl=1)
Magizh (Sustainable Play Area) – Rs. 75,000
Magizh is Ariro’s sustainable play area in a single package. A thoughtfully curated entertaining play arena for children! They have gone above and beyond with imaginative designs, vibrant colours, and enjoyable activities. Kids will find every visit to Ariro’s Play Area entertaining with its activities and learning nooks. Every product in the package requires assembly and it takes at least 2-3 hours to setup.
![Magizh - A Sustainable Play Area](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-11.webp?resize=900%2C900&ssl=1)
Magizh Package Contents:
- Polka Balancing Board– 1
- Balancing Beam – 1
- Jungle Gym Ultimate -1
- Tuk Tuk Blue– 1
- Play House– 1
- Pikler Triangle – Semi colored- 1
- Rocking Horse– Red- 1
- Rainbow Stacker- Big – 1
- Car– 1
- Jeep– 1
- Bus– 1
- Simple Stacker– 1
- Wild Animals– 1
Brand With a Difference
Initially, with the scattered toy market in our country, there were very few toys manufactured in India for customers. The majority of toys were imported from China.
How is Ariro Toys different from other toy manufacturers? The answer is SIMPLE.
![Ariro Wooden Toys portrait](https://i0.wp.com/pellucidletters.com/wp-content/uploads/2024/04/Ariro-8.webp?resize=900%2C900&ssl=1)
Ariro Toys targeted pain points which every parent felt.
- Ariro Toys addressed this issue by collaborating with Local Craftsmen to begin manufacturing their toys in India.
- The second point which makes them different is that they have toys specified for each age group depending on their development (this was new). New parents also found it easy to pick out toys for kids.
- Ariro Toys made a distinctive choice by using neem wood as their primary material, which other toy manufacturers did not commonly use. This decision gave their products a unique advantage. They earned the trust of countless parents across the nation and earned their position as a top toy brand in India.
With all these points in mind, Ariro Toys could be your first choice when buying toys for your kids.
Lasting Impression Of Ariro Toys
From eco-friendly materials to innovative designs, Ariro Toys stand out for their luxury of quality, safety, and educational value. They bring joy to kids while also promoting sustainability, making them a favourite among eco-conscious parents. With a range of products that spark curiosity and encourage exploration, Ariro Toys are more than just playthings—they’re tools for building brighter futures.
Say goodbye to fleeting fads and hello to timeless play with Ariro Toys!