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Earthday.org aims to warn about plastic wreaking havoc on human health and biodiversity. They’re shedding light on a revealing report that exposes the dangers of plastics, microplastics, and their hidden chemicals in several brands, especially for kids.
The 54th Earth Day which falls on 22nd April 2024, is focusing on tackling “plastic pollution“. The theme organizers are focusing on their goal to slash plastic production by 60% by the year 2040.
They’re not just asking nicely; they’re calling on everyone, from big-shot companies to sustainable brands, to roll up their sleeves and get serious about kicking plastic to the curb.
The heavy-hitter sustainable brands in the market and the up-and-coming players are spreading the word with their products, which carry labels like “Sustainable and eco-friendly products“; “zero waste lifestyle“; “plastic-free” and many more.
The **luxurious products of sustainable brands are more than just shelf items; they represent a shift towards a greener and cleaner future. From biodegradable packaging to energy-efficient gadgets and organic clothing, these brands are leading the way in promoting a sustainable lifestyle.
**(I am calling them luxurious because any product that’s contributing to Mother Earth is meant to be luxurious, not in terms of just money.)**
Let’s Make The Planet Ready For Tomorrow By Taking A Step Today!!
Bambrew
Bambrew is at the forefront of eco-friendly packaging, making sustainable materials from plant fibres and pulp that are biodegradable. The brand has an amazing collection of eco-friendly treasures crafted from Bamboo, sugarcane, & seaweed.
To replace single-use plastics and other packaging materials, their goal is to innovate and meet customers’ needs today and tomorrow. Their wide variety of products are all handmade, reusable, and alternatives to plastic. They’re light, sturdy, and biodegradable, and one of the best uses of the “sustainable brands” title.
#EARTHISBAE
Bambrew supports many local communities. Each product you see on their website is a testament to the expertise of different tribes nationwide. From harvesting to production, the whole team of Bambrew is working towards a greener world!
First and foremost: Is Bamboo a great replacement for plastic?
Being a fantastic alternative to endangered rainforest hardwoods that we often use, Bamboo is super special for handpicked reasons for sustainable brands.
1. First, it grows fast and can be used in many different ways, making it more versatile than other trees.
2. It’s a champion oxygen producer, pumping out over 35% more oxygen than hardwood trees.
3. Bamboo is a superhero in the fight against climate change. It’s like one of the Earth’s best buddies regarding being eco-friendly!
Founder: Vaibhav Anant
Established On: 2019
Category: E-Commerce, Retail, Grocery, Fresh Food & Vegetables, FMCG, Pharma, Food Delivery, Banking, Logistics, Cold Chain.
Products: Reinforced Mailer Bag, Mailer Bag, Carry Bag, Paper Based Flexible Packaging, Biophil, IoT Enabled Smart Box.
(For more product information, please see their brochure: Click Here for Brochure)
City: Bengaluru, Karnataka (India)
Mush
Mush is a luxe brand of bamboo fabric bathwork products. It offers an exclusive range crafted from carefully selected fibres, guaranteeing a luxurious experience. The eco-friendly Turkish Towels and bath linens are made from Bamboo Viscose and are ultra-absorbent, antibacterial, and odour-resistant.
The Mush Bathworks collection is like a spa day for your bathroom. Each bath linen is crafted with 100% Bamboo Terry loops, ensuring a quick dry and a silky smooth feel against your skin. They’re also as light as a feather!
Switch to Bamboo Today!!
Their phenomenal vision is to replace cotton, polyester, and other synthetic fibres with Bamboo. Their range of products is designed using the latest technology and expert guidance. Plus, these fabrics are famous for being super soft, shrink-resistant, and long-lasting.
Their modern machines and tools are divided into different departments: manufacturing, design, quality testing, storage, packaging, sales, and more.
Founder: Nihar Gosalia & Ayush Agrawal (Ex-Co Founder)
Established On: 2018
Category: B2C Space in the Retail Market.
Products: Plush Bath Towels, Turkish Towels, Hair Towels, Face Towels, Hand Towels, Hair Towels, Bathrobes, Bath Mat, Bed Linen, Socks and Baby apparel.
City: Bengaluru, Karnataka (India)
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Mitticool
India being the land of traditions, cooking with earthenware is one such old-age practice. Materials like stainless steel, bone china, and melamine have overshadowed the earthenware.
Mitticool is one of such homegrown sustainable brands that bring back the goodness of clay products. They’re all about showcasing the benefits of using clay over plastic, from traditional cooking pots to clay bottles and many utensils.
Preserving our cultural heritage, they craft clay products and pots that promote a healthy, natural lifestyle. It’s a blend of heritage and health, all in one clay pot!
MITTICOOL – Soul of the Soil
Mitticool is working with a vision to showcase the incredible benefits of clay products to the world. The brand is committed to creating a customer-friendly environment and promoting Indian culture worldwide. They’re proud and supportive of government initiatives like Clean India (Swacch Bharat Abhiyaan), Make in India, and Rural Employment Schemes.
Why Clay instead of Stainless Steel?
Finding a classic earthen pot these days is like discovering treasure in a few homes. Earthenware packs a punch when it comes to health benefits. The porous nature of clay lets water trickle through, giving you that refreshing, mildly cool sip. When you cook with clay, it’s like adding a dash of natural goodness and nutrition to your meals. The mineral-rich composition adds an extra layer of yum to your dishes. It’s like having a secret ingredient that makes everything better.
Founder: Mansukhbhai Prajapati
Established On: 2005
Category: Distributor, Exporter, Wholesaler, Trader, Retailer, Supplier
Products: Earthen Refrigerator, Earthen Water Filter, Earthen Cookware, Clay Tableware and other Clay Products.
City: Wankaner, Rajkot, Gujarat (India)
Phool
Phool is solving the massive ‘temple-waste issue‘ with style. The brainchild of ‘flowercycling‘ technology, crafting products from sacred temple flowers. They offer charcoal-free, all-natural incense sticks, and cones dipped in 100% natural essential oils straight from the heart of temple offerings. Phool collects river flowers, turning them into compost, incense sticks, soap, and vegan leather goods.
Phool’s ingenious solution: “Flowercycling“
Women empowered by Phool collect floral waste daily from temples, transforming it into organic fertilizers, natural incense, and eco-friendly packaging materials. It’s not just cleaning up; it’s creating something beautiful and sustainable out of what was once seen as waste. Hats off to Phool for turning temple offerings into blessings for the environment and beyond! One of the best sustainable brands and innovations in India.
PHOOL is more than just incense.
The brand is tackling waste in a smart and eco-friendly way. Their packaging is made from seed paper infused with Tulsi seeds, with ink from vegetable dyes. Once you’ve enjoyed your incense or flowers, simply unfold the paper, bury it in the soil, water it regularly, and watch your very own Tulsi plant grow!
Also, each pack has a QR code that takes you to a special site. There, you can share photos of your growing plant and score discounts on future purchases. It’s like turning waste into green treasure and getting rewarded for it.
Founder: Ankit Agrawal
Established On: 2017
Category: Biomaterial, B2B, B2C, Retail, Consumer Goods, Environment Tech.
Products: Scented Candles, Incense Sticks, Incense Cones, Essential Oils, Vermicompost (Mitti), DIY Kits, and Gulaal.
(You can look for their “Ayodhya Collection” and “Bambooless Incense Collection“)
City: Kanpur, Uttar Pradesh (India)
.Allter
With environmental concerns growing, .allter is a welcoming space for changes that benefit the planet and fit seamlessly into our lives. The brand was also featured in Shark Tank India Season 3.
.allter is dedicated to creating baby care products that are eco-friendly yet don’t compromise on functionality or performance. The brand is well known for its diapers are made from bamboo pulp aka bamboo diapers. It’s rash-free and keeps your little one feeling cool and comfy. Their products are free from 60+ chemicals and made with sustainable materials.
Better For Baby Bum
.allter is here to support the next generation of eco-warriors in finding sustainable solutions, starting right from infancy. Their mission is to empower parents like you to make green choices without sacrificing the gentle care your baby deserves. Launching their first line of products: .allter Bamboo diapers and wipes.
What is Green Parenting?
Green Parenting is like a big hug from Mother Nature herself. Mom and Dads who are raising their little ones in the most planet-friendly way possible. Allter is on a mission to nudge modern parents to “alter” their habits for the greener good. Dishing out the scoop on how to keep your kiddos away from those sneaky chemicals and toxins. You can join the joyful community of eco-loving parents, and let’s make this world a greener, happier place for our little ones together.
Founder: Surbhi Bafna & Arnav Gupta
Establish On: 2019
Category: B2C space in the Retail Market.
Products: Bamboo Diapers, Diaper Pants, Water Wipes
City: New Delhi (India)
Chuk
You know how plastic seems to be everywhere?
Chuk is the only “pulp to product” brand where every little act counts, like a drop in the ocean, making waves for a greener, happier planet. They are a bunch of passionate folks who believe that even the smallest deeds can make a difference.
Chuk is an eco-friendly and biodegradable tableware brand. They squeeze, squash, and mould that sugarcane into tableware that’s as guilt-free. Being FDA-certified, microwave-friendly, and backyard compostable – It’s a boon for Earth.
So why settle for carcinogens when you can have CHUK?
For over three decades, they have been turning agri-residue into pulpy goodness. They claim to be not just another brand but partners in planet-saving adventures. It’s a flagship brand of Pakka (a pioneer in regenerative food packaging).
It’s a blend of nature and modernity. Their tableware products are chemical-free and handled with care by their “all-women” team. They reach your doorstep, making your meals eco-friendly and budget-friendly. After use, you can compost it for 180 days, completing the cycle of sustainability.
Founder: Ved Krishna
Established On: 2017
Category: B2C segment from the dine-in sector.
Products: Meal Plates, Bowls, Pulp Plate, Containers, Spoons, Combo Packs.
City: Noida, Uttar Pradesh (India)
Beco
🙏🏻 तेरा तुझको अर्पण 🙏🏻
“Your” offering back to “You”. Hence, What we throw in our water bodies comes back to haunt us.
BECO arose from the plastic ban. They create eco-friendly alternatives like bamboo-based tissues and corn starch products, ditching single-use plastics. From facial tissues to kitchen rolls, they’re making green choices easy for everyone.
The products of BECO are in 100% recyclable cardboard packaging, not plastic. As of ingredients they use Cocozyme Technology, derived from coconuts, for safe and powerful cleaning.
Their Story: One sunny day in Mumbai, three friends named Aditya, Anuj, and Akshay decided to do a beach clean-up. As they combed through the sand, picking up bits and bobs, they stumbled upon an orange wrapper.
One of them exclaimed, “Hey, this looks like the wrapper of that Chocolate Bar from the 1990s that got discontinued!” It hit them that environmental damage is no fairy tale; it’s real and happening right before the eyes.
Founder: Aditya Ruia, Anuj Ruia, Akshay Verma
Established On: 2018
Category: B2C space in the Retail, Consumer Goods market
Products: Kitchen Towels, Home Cleaners, Charcoal Toothbrushes, Garbage Bags, Tissues, Organic Baking Papers, Laundry Detergent, Toilet Paper Sheets etc.
City: Mumbai, Maharashtra (India)
Thaely
Thaely is a brand that introduces vegan and recycled footwear.
Fighting plastic waste, supporting ethical practices, and helping marginalised communities their products are testament to sustainability. Thaely reduces carbon footprint with recycled materials and water-saving tech. Their accolades include a PETA certification and PETA’s 2021 Best Sneaker Award.
They are crafted from 100% recycled materials like plastic bags and bottles, with soles made from recycled rubber. Thaely’s commitment to veganism extends to their production methods, using vegan glue and detergents for a truly eco-friendly footprint.
Thaely partners with Skrapp for sustainable sourcing, minimizing environmental impact. We collect waste from Delhi-NCR, fostering a circular economy. Our five-day workweek prioritizes employee well-being, setting us apart from traditional waste management practices.
Founder: Ashay Bhave
Established On: 2019
Category: B2C space in the Retail market segments
Products: Sneakers, Runners, Slides, Boots.
City: New Delhi (India)
Sustainable Brands And Plastic-Free Living
In the realm of plastic-free living, these eight plastic-free sustainable brands are just the tip of the iceberg. A plethora of online stores, brands, and physical shops are embracing the plastic-free movement. It’s about actively looking out for them and backing them as dedicated patrons.
For added community support, following influential plastic-free influencers can be transformative. The real question is:
Are you ready to commit to a plastic-free lifestyle with these sustainable brands?
